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To understand the digital traceability, we need to measure the impact of the procedures of personalization, which modify the protocols of publication and reverse the priority between types and singularities. In this environment, the user arranges his spaces more than he produces new contents. Automatically generated by each of his activities, the traces he leaves are for the majority nonintentional. Treated as symptoms, they dispossess him from the signification of his behavior. Treated as quantitative information, they are detached and disaggregate him in algorithmic computations. Thus indexed, the data-individual finds himself in a world without oblivion, where all things are documented. The reappropriation will consist in transforming this logic of stock into memory writing. That first supposes to restore the right to desable the traces in order to withdraw them from the effects of decontextualization. Then have to be developed practices of adoption, where users can transform captured traces into collected traces. In order not to lock himself in his own traceability, the individual must finally resort to the mediation of memory collectives to give to his traces a documentary or patrimonial dimension. To develop this digital competence amounts anticipating our traceability instead of undergoing it: make trace, to replace the identity by full exercise of a presence.
Pour citer cet article :Merzeau Louise (2013/1). Intelligence of traces. In Mille Alain (Eds), From Traces to Knowledge in the Era of the Web, Intellectica, 59, (pp.115-136), DOI: 10.3406/intel.2013.1088.